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CST: 16/10/2019 14:33:48   

business.com Unveils Enhanced Outcome Marketing Platform

162 Days ago

Seamlessly connecting vendors to over 10 million in-market buyers monthly to deliver actionable outcomes

WALTHAM, Mass., May 07, 2019 (GLOBE NEWSWIRE) -- Today business.com, a comprehensive resource for small and medium-sized businesses who want to start, run or grow their business, unveiled an enhanced outcome-driven marketing services platform, designed to deliver actionable outcomes for valued customers. For nearly three decades, millions of decision makers have relied on the business.com marketplace to discover and compare quotes for the products and services they need. To further improve and deliver value to customers, the enhanced business.com platform accentuates existing services, adds top of funnel solutions and deepens the company’s commitment to customer outcomes. Unlike any other resource available today, the business.com platform seamlessly connects businesses of all sizes to the information and tools needed to run their business effectively. To learn more about the enhanced platform, visit HERE.

Quick Links

  • Learn more about our new Qualified Traffic, Marketing Qualified Leads, and Sales Qualified Leads programs: HERE
  • Compare prices, features and more on products and services your business needs: HERE
  • Gain expert advice on how to run your business: HERE
  • Join our small business community: HERE

“We are thrilled with the Sales Qualified Leads program from business.com to drive us sales leads and deliver improved outcomes,” said William Boyle, Digital Media Manager, Justworks. “The new enhanced platform will further increase our engagement with business.com, providing leads higher up the funnel, enabling us to educate and influence prospects sooner, and drive the meaningful results we need to effectively grow our business.”

A proven expansive marketplace across the buyer journey, business.com generates over 10M monthly visits across the business.com network, more than 100K sales and marketing qualified leads across 200+ product and service categories and more than 100K qualified visits to customers’ websites across outcome focused editorial and custom content. To extend the value of the marketplace, the updated business.com platform features scalable outcomes and predictable intent-based traffic to drive qualified sales and marketing leads to valued customers.

Here’s how the enhanced platform effectively delivers sales qualified leads, marketing qualified leads and qualified traffic:

  • Sales Qualified Leads – Motivated, intent-based sales qualified leads fill out a request for quote form and are matched with customers via the business.com platform.
  • Marketing Qualified Leads – Customers benefit from increased engagement with content by distributing across the business.com marketplace.
  • Qualified Traffic – The enhanced platform delivers scalable and predictable intent-based traffic right to a customers’ website.

“Finding customers is harder than ever and buyers are more educated than ever. Our updated platform was designed to address this increasingly savvy buying audience, and seamlessly connect those buyers with the products and services they are ready to purchase,” said Doug Llewellyn, CEO, business.com. “We will continue to enhance our platform to best meet the needs of our customers and ensure we facilitate meaningful connections and opportunities to drive actionable business outcomes.”

To learn more about business.com and our unique outcome-driven marketing services platform, please visit www.business.com

About business.com :
business.com is a comprehensive resource for small and medium-sized businesses who want to start, run or grow their business. Backed by a community of experts, our platform is designed to connect small business owners, industry experts, and vendors through a wide array of services, tools, and insights. Featuring relevant content and proven strategies, business.com provides information you can trust. Our company is privately held and headquartered in Waltham, Massachusetts. To learn more about us or to join our growing community visit www.business.com.

Media Contact:

Sarah Murray
Attune Communications
781-378-2674
sarah@attunecommunications.com

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